Thursday, 25 March 2010

Seneca Rising

Feast your eyes on this hot new label to hit Harvey Nichols. Named after the street in Virginia where the designer grew up, Seneca Rising is a quirky mix of wardrobe basics which are made up of neutral tones and tie-dye designs. As a young girl designer Andi Ballard combined delicate thrift store finds with her older brothers hand me downs to create the girly tomboy aesthetic that is the backbone of this collection which is brimming with nostalgic details that characterize her history, and no fuss silhouettes she swears by today.
A collection of perfectly worn-in pieces, softly printed and even lovelier layered together than they are alone are all inspired by those favorite tees and sweaters that go from worn–to–wash and back again without ever seeing the inside of your wardrobe.. a total- throw on and look amazing style that we always try so hard to pull off!

Ahhh we LOVE the label and LOVE the styling on the press shots.. cool or what?!

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